Reading Labels – It’s easy, it’s important

Treatment time is a critical period in the life of cattle. It is one of the most difficult times to manage animal stress, but those few moments at the headgate are your chance to get a good look at each individual and provide what’s needed for optimal health and productivity. Given what is at stake, it makes sense to take the time to read labels and become familiar with the vaccines, antibiotics and other products you will use.

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Beef Quality Assurance – Healthy Herds, Happy Consumers

Nineteen out of 20 beef products originating in the United States are raised within Beef Quality Assurance (BQA) guidelines. That’s quite a tribute to America’s cattlemen and their partnership with the agencies, experts, and animal health and beef production companies that make up the beef business. Even so, most consumers, and a fair number of producers, don’t know what BQA is. While the program isn’t always recognized by name, the BQA core principle, quality cattle care, is the foundation of healthy herds and consumer confidence.

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